Whats A Picture Really Worth?

What's A Picture Really Worth?


Things have been a little quite lately, the quite before the storm as it usually is around this time of year. In the calm I usually get things ready for the busy season, make sure any new services are bedded in, updated my web site, test a few things out.

Today I was browsing through some real estate and management rights web sites, just looking at what agents were listing and I got to thinking, what's a picture worth?

You know, there are properties out there for sale by seasoned agents with images that look like they were taken by a 5 year old. Properties worth more than $2M with images I wouldnt put in a joke competition.

What do buyers and sellers think? Are the agents really working in the sellers best interests by allowing substandard images to be used to try and sell what is most likely their biggest asset?

For not much more than $150 you can get great images from just about any real estate photographer, even if its just 5 or 6 great images, wouldn't that be better than 20 images that are just rubbish?

I know I'm biased but really!

In my view, images should try to invoke emotion, engage the buyer, make them feel compelled to call the agent and view the listing. You can't sell the property if buyers never call!

The images I viewed today made me want to look away, blurry, kitchens full of rubbish, dark and dingy rooms that could easily be shown as light and bright.

It just seems counterproductive to me.

Photography for Real Estate


If you are looking for some great images for your next listing, contact us at Kwik Clicks and we will be more than happy to take them for you..




Location: Gracemere QLD 4702, Australia

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